One of the key themes addressed at the recent SDP Global Summit held in Rome last week was the potential for operators to offer APIs that enable control of network policy. Such APIs can be for internal use – to enhance service offers – or could be offered to a range of third parties.
A consensus emerged around the idea that network ‘policy as a service’ represents a unique asset that can be leveraged by operators. Since they own, operate and manage networks, they are in a unique position to control Quality of Services for applications and users.
A variety of business opportunities have been proposed – from using policy APIs to secure service level agreements for customers with demanding applications (think enterprise here) to offering the same APIs through secure gateways to OTT application providers without network assets of their own and which may wish to enhance service delivery for their applications.
But there is something missing from this discussion. While it’s necessary to expose APIs from policy server and to create an infrastructure to leverage what remain as unique assets, it’s not sufficient. What is needed is the ability to go beyond the physical boundary of the network and to take into account the experience and demands of the user, as well as local resources that are available.
That’s why operators intending to expose policy as a service capabilities – whether to internal users or to third parties – need to consider deploying Policy on the Device solutions. PoD solutions can provide real-time information regarding application demands and the QoS that is available. They can interact with policy control points to ensure that applications that require particular QoS levels are prioritised on demand. What’s more, they can also provide a means to selectively switch between different access networks in a mobile environment, depending on the best available connection option for the specific service or application requested.
Policy as a service makes a lot of sense. It leverages a core operator capability and competence but it is incomplete without taking into account the specific experience of users and their devices. In order to deliver policy as a service, it is essential to incorporate PoD capabilities. Why not talk to GoS Networks to find out how to deliver true end-to-end policy control and enable successful launch and effectiveness of policy as a service offers?