taking policy to the
smart connected device

Archive for November, 2010

M2M Set for Growth: But Can Networks Cope?

Written by GoS on . Posted in Blog

Exponential growth for M2M devices and connections have been forecast by a number of analysts recently, but it has also been pointed out that this growth may be dependent on a number of factors. In a recent article, Viodi identified a number of issues that may have to be addressed to ensure the market potential is realised. These include, amongst others, IP address space, network operations capabilities, platform interoperability, management, and so on. We would suggest another factor is also important: the ability to manage and prioritise the enormous amounts of data that will be generated by M2M devices.

If the market really does accelerate to meet predictions, there will be also be exponential growth in the volume of data transiting the network. Some of this data will be low priority and not time-sensitive, but a significant proportion will be real-time and impose an increasingly heavy burden on network infrastructure. It will be essential to be able to manage this data and ensure that the right data is delivered at the right time. Just as the capacity crunch has hit subscriber data access, so a similar crunch can be expected in M2M applications that use the same radio access network. Operators deploying M2M solutions need to consider how they will cope with this demand from the outset, in order to avoid boot-strapping the network in the future.

Average Traffic Per User – A new metric, same explosive growth

Written by GoS on . Posted in Blog

In recent research, Informa Telecoms and Media has coined a new term: ATPU, or Average Traffic Per User. According to Informa, this is set to grow by around 700% over the next five years. What’s more, this figure excludes data from mobile broadband connections to laptops, as well as WiFi offload. In other words, ATPU relates specifically to mobile phones and represents the tip of the mobile data iceberg.

This traffic is associated with increased internet access by smartphone users. So, not only will the amount of data consumed by smartphone users increase (hence the new metric), but the number of smartphone users will also increase dramatically, fuelling further growth in a frenzy of consumption. But, since the growth is associated with smartphone usage, how much of this data is revenue generating for mobile operators? And, how much of it represents downloads for services and applications outside mobile operator networks, from so-called “over the top” providers?

This is a key point – as mobile operators seek to monetise their networks, they will need to be able to identify and prioritise revenue generating traffic and ensure fair usage of services that don’t attract revenue. All of which means that policy enforcement and enablement is going to become increasingly important, as the industry is becoming aware, but reinforces the fact that it has to act at the source of the traffic demand: at the mobile device itself, or, at the very least, in the radio access network.

The new metric is useful in focusing on individual users. Hopefully, this will alert operators to the fact that their approach to policy has to encompass devices as well as overall capacity in the network.

GoS Networks Joins Intel Embedded Alliance

Written by GoS on . Posted in News

GoS Networks has been admitted to the Intel Embedded Alliance: a community of communications and embedded developers and solution providers. Through the Intel Embedded Alliance, OEMs can obtain advanced solutions to help accelerate time to market for their designs. GoS Networks’ solutions are used in reference designs for M2M Gateway and Connected Services Gateway platforms, helping OEMs capitalise on growing market opportunity and demand for data aggregation and prioritisation in applications at the edge of the network. Find out more about how GoS Networks contributes to the Intel Embedded Alliance here.